Cellbunq Systems Reduced Cost per Leads by 25%
- Lead Growth 2X
- Cost per Lead -25%
With over a decade of expertise in performance marketing, I specialize in creating data-driven campaigns that drive measurable growth. From reducing costs to increasing conversions, my passion lies in crafting impactful digital strategies that deliver results.
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What I Do
Media Strategy & Planning
Design data-driven media plans to deliver the right message to the right audience, maximizing ROI through strategic platform selection and budget optimization.
Drive Business Growth
Specializes in managing conversion tracking systems to deliver insights, identify improvements, and optimize strategies for higher ROI.
Data Visualization
Turns complex data into clear, actionable visuals, empowering smarter decisions and seamless performance monitoring.
Career Journey
2024 - Present
Experience in Canada
Paid Media Specialist
Consultus Digital
Toronto
- Ensured 10X+ ROAS (Return on Ad Spend) for one of the e-commerce clients (Spieth America) through google search and performance campaigns.
- Ensured 7X+ ROAS (Return on Ad Spend) on Q3 2024 for a North American sports aggregator brand through paid search only.
- Managing Bing Ads campaigns, Achieving more than 50% search impression share on bing for one of a business registry clients (Ontario Business Central).
Teaching Binder Developer (Contractual, Remote)
Metro College of Technology
Toronto
- Developed teaching content materials (Google ads, Google Analytics, Google Tag Manager, Looker Studio, DV360) for “Digital Media Marketing & Analytics” career course.
2015 - 2024
Experience in Bangladesh
Client Solutions Manager
Mediam Group: Official Media Sales Representative of Google
Dhaka
- Crafted and executed a comprehensive digital marketing strategy aligned with the company's objectives, resulting in a 40% increase in online engagement and a 30% growth in e-commerce sales over two fiscal quarters.
- Increased website traffic by 50% through the implementation of targeted SEM strategies and content optimizations.
Manager, Digital Marketing
Pathao Ltd
Dhaka
- Implemented marketing automation workflows for pipeline growth, resulting in a 20% increase in lead conversion rates.
- Managed Paid Ads campaigns, achieving a 40% reduction in cost-per-click (CPC) while maintaining target return on ad spend (ROAS).
Digital Marketing Specialist
Bproperty
Dhaka
- Reduced cost per user acquisition by 25% in Q1 2020 through Google Shopping campaigns, driving revenue.Launched targeted remarketing initiatives resulting in a web conversion increase of 30%, customer retention rates increased by 25%.
Senior Paid Media Specialist
Magnito Digital
Dhaka
- Developed search engine marketing (SEM) proposals for new clients, securing 3 new partnerships and expanding the agency's paid search portfolio.
- Achieved more than 65% impression share from grocery-related keywords for Meenaclick (one of our E-Commerce clients
Digital Media Planner
MediaAxis/Carat
Dhaka
- Launched performance-driven Google Shopping campaigns, increasing web conversions by 30% and average order value (AOV) by 15% for telco clients
- Implemented a comprehensive social media content calendar, resulting in a 40% increase in organic reach and a 35% increase in engagement metrics.
Paid Media Specialist
Magnito Digital
Dhaka
- Reduced user acquisition cost by 55% from google app campaigns by following creative best practices for one of an app client.
Some Words From My Colleagues
Mathieu Brunier SVP Revenue / Aleph Group, the leading global enabler of digital advertising in emerging countries
Abrar was one of my first hires when I joined Aleph group and I've worked with him for over 2 years. Abrar was one of our best talent, over-performing every target and projects with discipline, depth of knowledge and role-model collaboration. He was particularly appreciated by all his peers and partners for his amazing expertise, professionalism and positivity. Abrar is one of those few that will always go above and beyond your expectations. Personally, it's been an immense pleasure and priviledge to work with him and he has the leadership potential to lead business units and large teams. I would recommend to any company or business looking for an digital expert and exteremely reliable professional, especially regarding Google advertising.
Naimul Newaz Nabil Growth Lead - AdTech at GP
Abrar is one of the most passionate and dynamic digital marketers I have ever met. He is that all-in-one guy that everyone organization dreams for!
Faisal Mahmud Content Specialist | ICUC Global
Abrar is a dynamic & skilled digital marketing professional with high knowledge on digital marketing and social media. The thing I love most about him is he continuously thrives to learn more and do more. He will be an asset to any company that employs him.
Khan Tanjeel Ahmed General Manager - Marketing, BI & Technology, Bproperty
I have been a hustlers in the digital market industry for a time being. I rarely come across real talents who stand out like Abrar. I had the pleasure of working with him for at 4 years in different aspects; collaborating on several projects. I would like to highlight 2 of his strengths that is very rare to find nowadays. Firstly, he is a person with knowledge. Whatever he is up to, he always does his groundwork and acquires a deep understanding on it. And secondly, his concrete expertise. Throughout his career, he has been worked with renowned brands. Through that he has built his house of experience. I have learnt many things from this person. And being humble, being professional, persuasive is some of them. I wish him a glorious career ahead.
Brands I Worked For
Contact
Contact With Me
Syed Abrar Ahmad
Paid Media ConsultantBook a free digital marketing consultation today via email, phone, or directly through my calendar! Let’s strategize your growth.
Phone: +1 (647) 763 0330 Email: abrar.work.91@gmail.com